Roundabout Industry Wire

De sociale media-industrie verandert met de snelheid van het licht.
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Spotlight nieuws

Facebook's Migrating All Ad Campaigns to Campaign Budget Optimization [Infographic]

Rogier Visser, Founder Roundabout social

Feb 25, 20191 min read

Facebook's Migrating All Ad Campaigns to Campaign Budget Optimization [Infographic]

Earlier this month, Facebook announced that, starting in September, all Facebook ad campaigns - both new and existing - will be migrated...

15 views0 comments

Facebook Changes Location Settings on Android to Reassure Users

Rogier Visser, Founder Roundabout social

Feb 22, 20191 min read

Facebook Changes Location Settings on Android to Reassure Users

As Facebook faces even more questions about how it tracks and utilizes audience data, The Social Network has this week sought to address...

10 views0 comments

Roundabout Team

Feb 20, 20192 min read

Social Media Dos and Don'ts for 2019

How can you better ensure your social media efforts will help you accomplish your brand’s objectives in 2019? Observe these dos and...

28 views0 comments

Instagram to make giving easier with a Stories donation sticker for fundraisers

Roundabout Team

Feb 19, 20191 min read

Instagram to make giving easier with a Stories donation sticker for fundraisers

Instagram is planning to launch a fundraiser feature within Stories that will allow users to raise cash for a range of nonprofit...

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Instagram's Bringing Direct Messages to Desktop

Rogier Visser, Founder Roundabout social

Feb 18, 20191 min read

Instagram's Bringing Direct Messages to Desktop

Amid discussion of Facebook's planned messaging merger, Instagram is now testing the capability for users to access their direct messages...

10 views0 comments

New Report Looks at the Latest Trends in Facebook Page Engagement

Roundabout Team

Feb 15, 20191 min read

New Report Looks at the Latest Trends in Facebook Page Engagement

What's working on Facebook now, and how can you improve your Facebook Page engagement in 2019? To help get you on the right track, social...

11 views0 comments

Snapchat and Lego Wear stick together for shoppable AR experience

Rogier Visser, Founder Roundabout social

Feb 13, 20191 min read

Snapchat and Lego Wear stick together for shoppable AR experience

Snapchat has teamed up with Lego Wear to offer its members a shopping experience with a difference in the form of a pop-up augmented...

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LinkedIn finally gets around to launching its own live video tool

Rogier Visser, Founder Roundabout social

Feb 12, 20191 min read

LinkedIn finally gets around to launching its own live video tool

Live video is coming to LinkedIn. The social networking service aimed primarily at professionals is launching LinkedIn Live this week for...

4 views0 comments

What Businesses Need to Know About Twitter's New Desktop Layout

Roundabout Team

Feb 6, 20191 min read

What Businesses Need to Know About Twitter's New Desktop Layout

You might have recently noticed a new graphic prompt in the sidebar of your Twitter account on desktop. The graphic is practically...

7 views0 comments

LinkedIn Reaches 610 Million Members, Publishes New eBook on Social Media Management Tips

Rogier Visser, Founder Roundabout social

Feb 5, 20191 min read

LinkedIn Reaches 610 Million Members, Publishes New eBook on Social Media Management Tips

Are you looking to get more out of LinkedIn in 2019? You probably should be - according to parent company Microsoft, engagement on...

37 views0 comments

Instagram Stories is Now Being Used by 500 Million People Daily

Rogier Visser, Founder Roundabout social

Jan 31, 20191 min read

Instagram Stories is Now Being Used by 500 Million People Daily

While the impact of Stories is variable across the different social media platforms, it's hard to deny the rising influence of the form...

10 views0 comments

Rising Video App TikTok is Already Testing Ads

Roundabout Team

Jan 30, 20191 min read

Rising Video App TikTok is Already Testing Ads

As Facebook looks to find new ways to re-connect with the youth, and Snapchat grapples with its business model, music video focused app...

7 views0 comments

LinkedIn's Developing its Own Form of Lookalike Audiences, According to Reports

Roundabout Team

Jan 29, 20191 min read

LinkedIn's Developing its Own Form of Lookalike Audiences, According to Reports

While the platform doesn't move as fast as others in terms of innovation and new developments, LinkedIn has slowly but surely been...

16 views0 comments

Facebook's Planning to Integrate its Messaging Platforms to Simplify Cross-Communication

Rogier Visser, Founder Roundabout social

Jan 28, 20191 min read

Facebook's Planning to Integrate its Messaging Platforms to Simplify Cross-Communication

This could be a major shift for social media, and for digital marketers specifically. According to a new report in The New York Times,...

11 views0 comments

Facebook now lets you create petitions for social causes

Rogier Visser, Founder Roundabout social

Jan 21, 20191 min read

Facebook now lets you create petitions for social causes

In the past few years, Facebook’s been concentrating on community-based features like Candidate Info and Town Hall to increase users’...

8 views0 comments

Facebook Offers More Cross-Posting Options to Better Connect Instagram and Facebook

Rogier Visser, Founder Roundabout social

Jan 18, 20191 min read

Facebook Offers More Cross-Posting Options to Better Connect Instagram and Facebook

It's pretty much to be expected, but as you may have noticed, Facebook is slowly adding in more ways to cross-post your content between...

14 views0 comments

Snapchat Releases New Report on How and Why People Use Different Social Apps

Rogier Visser, Founder Roundabout social

Jan 10, 20191 min read

Snapchat Releases New Report on How and Why People Use Different Social Apps

Why do you open a social app? Is it to stay connected with friends and family, to check how many likes your latest post got? Maybe you're...

10 views0 comments

The power of storytelling in advertising

Rogier Visser, Founder Roundabout social

Jan 9, 20191 min read

The power of storytelling in advertising

Author: Esmé Bouhali Unless you’re into American football, you probably never heard about Colin Kaepernick before 2016. Let me fill you...

20 views0 comments

Social media predictions for 2019: a return to personal authenticity

Rogier Visser, Founder Roundabout social

Jan 7, 20193 min read

Social media predictions for 2019: a return to personal authenticity

To say 2018 was a tumultuous year for social media is an understatement. Simmering issues with privacy and data integrity came to a boil...

11 views0 comments

Pinterest Releases Seasonal Insights Guide for 2019

Rogier Visser, Founder Roundabout social

Jan 4, 20191 min read

Pinterest Releases Seasonal Insights Guide for 2019

Pinterest has released a new 'Seasonal Insights' guide to help Pinners plan out their 2019 approach, and tap into key opportunities. The...

15 views0 comments

Alle nieuws

Muziek en TikTok, steeds meer, steeds vaker.....

Muziek en TikTok, steeds meer, steeds vaker..... TikTok heeft een nieuwe in-app ervaring gelanceerd ter ere van de release van Sabrina...

En weg was de post.....#hashtag

En weg was de post.........hashtag hashtag#threads Threads is gestart met een live test van verdwijnende updates, waarbij berichten na 24...

Linkedin a la Tiktok

LinkedIn zet een nieuwe stap richting videocontent door de introductie van in-feed carrousels met videoclips. Deze carrousels, die je...

Nieuwe Threads functies

Threads introduceert een aantal interessante nieuwe functies die het platform steeds meer op X laten lijken. Zo rolt Threads momenteel...

Crossposting Instagram ,Facebook en Threads

Meta heeft een nieuwe functie geïntroduceerd waarmee je nu eenvoudig kunt cross-posten van zowel Instagram als Facebook naar Threads,...

een paar updates vanuit Meta aan de aankomende tijd....

Er komen weer een paar updates vanuit Meta aan de aankomende tijd. Met name rondom de advertentie-targeting en meetbaarheid In de tweede...

Linkedin heeft zijn zoek"machine" aangepast, wel of geen #

Wist je dat? Linkedin heeft zijn zoek"machine" aangepast. Wel of geen Hashtags....... hashtag#welofgeenhashtags LinkedIn en hashtags...

De update over Meta en de EU....

De update over Meta en de EU.....stapje voor stapje komt er een nieuw moment in hoe advertising mag gaan werken De Europese Commissie...

Update rondom de status van TikTok in de US

Update rondom de status van TikTok in de US De spanningen tussen de Verenigde Staten en China hebben een nieuwe wending genomen, met...

Twitter Publishes New Strategy Guide for Businesses and Professionals

Twitter has launched a new guide for businesses and professionals, which includes a heap of key pointers, stats and tips to help get your...

Snapchat Shares New Insights to Assist in Your Halloween Campaign Planning

Halloween is coming (10/31), and Snapchat has today provided some new insights into the value of the app for connecting with Halloween...

Meta Publishes New Guide on How Brands Can Mitigate Data Loss as a Result of New Privacy Changes

Apple’s ATT update, which has seen many people block social media apps from tracking their activity, has caused major disruption in the...